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Jacqueline Cripps - Critical Business Advice from a Leading Australian Entrepreneur

December 11, 2020

Jacqueline Cripps - Critical Business Advice from a Leading Australian Entrepreneur

JACQUELINE CRIPPS

Australian Born Founder of Jacqueline Cripps Limited

AUTHOR, SPEAKER AND MENTOR.

Jacqueline Cripps is an undeniable force in the business industry - creating and enriching lifestyles through one incredible ethos - of 

"help(ing) organisations unlock the potential of their millennial workforce".

The power of the millennial is many a time underrated and overlooked. With businesses stuck in old habits and caught up in ways of operation that were invented long ago, Jacqueline understands the irrelevance of ideals created in contexts completely different from today.

Jacqueline understands that 75% of the workforce are millennial or Gen Z, and recognises that the landscape of business has changed. She helps fellow business owners and workers realise the value of young workers, and utilise their unique outlook and approach, ultimately sky rocketing them to success. 

By working with executives and their teams, she creates an open platform between members for new ideas and unrestricted thinking. She helps workplaces identify "the untapped potential of millennials in the workforce and how to leverage existing skills and knowledge."

Many millennials are thinking about becoming entrepreneurs - and that's not a mistake. Just because it's not how our parents did it, definitely doesn't mean we shouldn't do it either. Everything has changed, and you're only doing yourself or your business an injustice by being stuck in set ways. And what better place to get advice from someone who lives and breathes millennial business everyday.

We caught up with Jacqueline to find some insight and advice for the millennial entrepreneurs that are thinking of making the step to being their own boss, and for the ones that already have.

 

Q. What has been the biggest change in your business during 2020?

This year has been challenging for many businesses. As a “digital nomad” I’ve been fortunate that I haven’t had to adjust to remote ways of working and the clients I’ve had, have remained. 

However, what this year has presented for all of us is the opportunity to pause, reflect and where needed, change. Both in our personal lives and professional lives!

The biggest change for me has been taking the time to review my business. Something that I may not have necessarily done, if Covid-19 hadn’t presented this opportunity for the world to do the same thing. I have been able to look at what’s working and what’s not, strengthening areas of weakness, including upskilling my own development and knowledge. I have connected with other like-minded business, where the importance of support and community has really been highlighted. I have also had the chance to re-align with my vision, mission and values and create a brand-new exciting plan, for ahead. 

 

Q. What are your 3 mainframe tips to being a successful entrepreneur? 

  1. Know your values and ‘why’ - this will inform the way you work.

You need to understand why you do what you do. It sounds like a simple thing, but a lot of people are engaged in work or jobs where they are not happy, or fulfilled, or engaged – because they don’t know their ‘why’.  

In his book, Find Your Why, Simon Sinek states that people don’t buy what you do, they buy what you stand for.  I think this is a critical consideration for anyone in business.  Your ‘why’ is fundamentally linked to your values - which will then shape the way you work or do business.  

  1. Find the right support (and people) 

Growing a business requires effort, dedication, and commitment. It takes time and can sometimes feel isolating. Having the right support is important. Surround yourself with people who believe in you, and who can help you thrive. Connect with others or join professional groups. Find a mentor or coach – all successful people have one! 

  1. Personal development is a must.

One of the greatest inspirational entrepreneurs, Jim Rohn, once said you need to work harder on yourself than you do on your business. This is true. Take the time to invest in yourself and never stop learning. 

Q. Are there any inspirational sources you would recommend? - such as podcasts, quotes, videos etc.

The success of our business, and our lives, is a direct result of who we are as an individual. Our thoughts, beliefs and emotions. Success comes from within us.  While I could share a lot of recommendations, I feel that the most impactful – and inspirational – comes from those that remind of us of the importance of this. 

 Like this video: The ‘Make Your Bed’ speech by US Navy Admiral, William H. McRaven. It talks about the importance of small acts, embracing fears, having hope, building respect, belief in the self and our ability to change the world. 

Two personal favourites of mine are  Simon Sinek, author of Find Your Why and as mentioned earlier, Jim Rohn. 

Q. What should our millennials be doing in 2021 / what will you be doing differently in 2021?

This year has taught us some fundamental lessons about ourselves and how we do business. I’m excited to see what 2021 will bring and feel it will provide a “clean slate” for taking what we’ve learnt and applying that.  

  1. Be open to change. Change is the one constant we have in life. Being open to it, however, can be easier said than done.  It is important to given yourself permission to be flexible; realise that business objectives can change – or like we’ve seen this year, where external events force you to change.   
  1. Set up structure. Having structure gives us a sense of control and provides a stability.  This is especially important for our younger generations who have higher rates of stress, anxiety and depression.  This might be as simple as setting up a daily or weekly routine of tasks, or a monthly plan of actions – something concrete that allows you to feel in control. 
  1. Identify your goals. Just like having structure, having goals to work toward is equally important. If we don’t have something to work toward then we run the risk of never achieving what we want. These goals should be something that inspires you. When you know what your goals are, it makes it a lot easier to set up a plan, to achieve them.   

 One of the biggest observations this year, is how important self-growth and learning is. Next year, I plan to continue to integrate this, so that each day I can be the best version of myself. 

We would like to thank Jacqueline for her valuable insight, and for taking the time to help other young entrepreneurs thrive and navigate the fluctuating nature of business.

Learn more about Jacqueline or reach out to her for help here.
https://www.jacquelinecripps.com

 

 



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